New Logo and Site Consistency Initiative

by Brad Isaac on February 15, 2008

It is hereby deemed necessary that consistent inputs yield consistent outputs.   Thus, all things heretofore on this be consistent…

Ok, now that my sad attempt at legalese is done, I wanted to mention the new logo on the site.   :)

Peter and friends over at Pixellogo made it for me.     I have to re-scale it though because it’s a tad blurry when compared to the pristine original in Photoshop.

Also, I reset the image so it would be on the left side of the site.

And, changed the name to reflect the domain url.   I’ve gotten feedback that it was confusing to have a URL say persistenceunlimited.com and a site name Achieve-IT! so the site name change will make everything consistent.

What do you think?     Better?   Worse?   Hungry?

- Brad

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{ 10 comments }

February 15, 2008 at 4:03 pm

Brad,

Cool new look!

I think you will be well served by the name change in the long run. If your URL or blog title was more of a tag line, the inconsistency would not be a problem. But they both sound like a brand and that’s confusing.

I’ve been trying to do a similar thing with my ‘Go-To Guy!’ brand over the past year as well.

Good luck with the change,

Andrew Seltz
The Go-To Guy!
http://www.GoToGuyEnterprises.com

February 15, 2008 at 6:23 pm

Brad – The new logo looks good. It coordinates very well with the existing colors and look of your site. Rarely does something changing a logo after a site design not look obviously like an after-thought.

February 15, 2008 at 10:10 pm

Two Thumbs Fresh!

Brad Isaac February 16, 2008 at 11:41 am

Thanks for the words of encouragement! As someone who isn’t all that visually gifted, decisions like this are tough. I’m glad it is appealing so far.

Brad Isaac February 16, 2008 at 11:46 am

CSS experts, can anyone give me a hint as to how to adjust the link on the logo? If you hover your mouse on the top 1/2 of the logo a line appears cutting it in half. If you click, it takes you to the homepage. How do I expand that link? I’ve combed the stylesheet with no luck so far.

-Thanks!

February 16, 2008 at 12:15 pm

Brad – Here is what is happening. That is where the browser is trying to display a text link that says “Achieve-IT!”. Even though the CSS is hiding the text, it’s still there. When you hover your mouse over the invisible text link, the CSS is telling the browser to show the underline for the hyperlink. Personally, I think that having the logo clickable is a good thing.

How to fix it: To keep the logo so that you go the home page when it is clicked, you need to change the height in the following line from

h1 a { display: block; width: 573px; height: 123px; border: none; }
to
h1 a { display: block; width: 573px; height: 215px; border: none; }

The blue bar still shows up, but since it’s the same color as the background for your top navigation, no one will see it. There are probably several solutions to the problem, but I like this one best myself.

Brad Isaac February 16, 2008 at 1:52 pm

Brilliant! Thanks Ricky! it worked great… :)

February 16, 2008 at 2:20 pm

Very nicely done Brad. The light bulb is a cool idea. Perhaps you could write a new post about what Persistence Unlimited means, and tie it into the new theme/name change?

February 16, 2008 at 3:01 pm

Brad, it looks great and I have updated your link info. on my pages. I really like it and it just “feels” right, like it all synchs up. Good job!

David February 21, 2008 at 5:56 pm

I prefer “Achieve It”. It sounds more in tune with the productivity theme and Persistence Unlimited is mouthful and a lot to type! And persistence isn’t necessary tied into productivity.

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